Asia Data

Nowadays we have all seen advertisements that appear when we search on any web browser, and some of these advertisements have attracted us and others we have missed.

Today we have come across some ads that caught our attention and captured our admiration, and others that did not meet our ...

The General Data Protection Law (LGPD) came into effect in September 2020 and significantly changed the way companies handle their customers' data. The impact of the transformations brought about by the LGPD will also change the performance of Sales and Marketing teams .

Based on this standard ...

We recently published an article introducing UGC and the benefits of applying this marketing strategy. It was highlighted by the 2024 Job and Salary Survey as a strong sales and marketing trend for the coming years.

Therefore, this time you will learn about 8 success stories of large companies that ...

Nowadays, it goes without saying how the internet has completely changed the way we view marketing. With the advent of content marketing (which we have already discussed HERE ), for example, digital lead capture has become more efficient and even more targeted, because the content produced meets ...

Anyone who decides to start a business or has been doing so for some time in Brazil knows that living in the midst of crises is a routine. The country has a wide range of economic and political problems, which requires a lot of flexibility from both companies and marketing.

In the case of the ...

Whenever we bring an article about actions, campaigns, dates, among others, we highlight the importance of collecting and creating a good database. It serves the most diverse purposes: defining an ideal persona , measuring results, outlining new strategies, etc. And among the main data collection ...

During the pandemic, podcasts were one of the communication formats that gained the most space. During this period, we even wrote an article talking about this phenomenon.

However, fortunately the pandemic has passed and the format has seen a decline in relation to the boom during the isolation ...