Asia Data

The judgment of future trends mainly relies on personal subjective feelings, which include industry experience, environmental sensitivity, depth of market insight, observation of changes in people's needs, personal perspective and vision, and other factors. Note: The disruption of an industry often ...

The effects are different: if the effect is huge,if the destructiveness is great, it becomes a disadvantage. For example, the biggest advantage of the educational SaaS live classroom that I am responsible for is that the classroom is active, the interaction is rich, and the interface is interesting ...

Is also an important factor in the success of brand co-branding. Nowadays, social media has become an important platform for people to obtain information, share opinions and interact. Brand co-branding activities are likely to cause heated discussions on social media. People will spread the ...

How two groups of consumers respond to two marketing campaigns. Holistic approach: Estimate the value of the entire brand through specific financial data. Estimate the value of the brand based on many assumptions . Now that you have completed the process of creating brand assets and know how it went ...

In 2011 , Nokia was surpassed by Apple's Android system because it insisted on using its own smart operating system. In just two years, Nokia's mobile phone empire was overthrown. The emergence of Apple systems and many innovative operating interfaces are still regarded as the ultimate ...

Understand that whoever can put the product selling points and the customer buying points in the same scene and make the two produce a chemical reaction will have a big hit product. 4. How to evaluate the level of product selling points In the above picture , we divide the product selling points ...

Can no longer meet the needs of enterprises. In the face of these challenges, how to deal with them and increase revenue, we discussed how to optimize and solve the traditional SLG sales model, and we also discussed digital marketing and unanimously recognized the importance of digital marketing ...

Customers will lead to wasted effort in planning activities. 2 ) The principle of difference In the planning process, we must assess the situation and use dynamic concepts to design and formulate marketing plans based on the objective market environment, consumers and other specific conditions ...

A columnist for Everyone is a Product Manager. From brand placement to influencer incubation, he has helped nearly 100 brands and dozens of influencers avoid detours on Xiaohongshu. This article was originally published on Everyone is a Product Manager. Any reproduction without the author’s ...

Category No. 1, single product No. 1. The value of being No. 1 is to accumulate credibility for the brand. For 618 , Double Eleven, and New Year’s Goods Festival, you need to plan 3-5 weeks in advance. be positioned Off-site traffic needs to be coordinated In-site purchases require investment Brand ...