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[likhon450@]

She posts "before and after" photos: how a simple metal blank takes shape after a few months, is covered with a gold ornament and turns into a unique product. The entrepreneur says that people respond well to such content. She gained her first 60 subscribers through a mailing list she sent to regular customers. Then she began offering new customers to subscribe to the channel and launched its advertising through Yandex Business.


It is difficult to gain subscribers in Telegram. I did not want to give the channel to a third-party company for promotion, and since I was already working with Yandex Business, I decided to increase the audience inV Telegram through this service. Evgeniya spent 5 minutes to create an advertising campaign for a Telegram channel In her Yandex Business personal account, the entrepreneur added a link to the factory's Telegram channel and selected posts for advertising.


, Yandex Business itself created ads and placed them in Search and among 50,000+ partner sites of the Advertising Network. Yandex Business automatically creates ads from posts in a Telegram channel Every week, Evgenia looks at the statistics, which she uses to track the number of clicks. Once a month, she changes posts or adds new ones so that the right products are included in the ads.