In Google, radical changes occurred with the advent of Penguin

[sumaiyakhatun29]

Before Penguin, optimizers sought to include keywords in anchors, paying attention to the accuracy of the entry. They wanted 50-60% of external links to contain key phrases. Today, this approach does not work. Of the sites promoted by our agency, not a single one suffered after the advent of Penguin, since we never sought to use anchors with exact keyword entries.


Today, you will waste your money if you register on the exchange and buy 100 links to sweden consumer email list one page with the same anchor. It is better to invest in creating high-quality and useful content for the audience. People will put links to your site themselves, as mentioned earlier. Grateful readers will link to the main and internal pages of the resource.


Keyword anchors? Don't think about them, 10-20% of links with exact match of keywords will be enough for you. The rest - only anchorless, with unique anchors without keys, branded anchors (with the company name, for example), etc. So, forget about links with anchors that include keywords. Create good content and you will get a lot of links with natural “anchors” like “here”, “here”, “site”, etc.