Getting more quality leads from your website can be a tough task, especially if you’re working for a B2B company. As the costs of marketing campaigns rise and the returns become harder to measure, many marketers find themselves scratching their heads, wondering how to get more visitors to convert.
The secret weapon for B2B marketing teams is buyer intent data that helps you to understand when and what leads are ready to convert, so you will not miss out on any potential clients.
By analyzing buyer intent data you get information like whether india mailing list a company has visited your website, what pages they read, and what topic they're most interested in to determine if they are a qualified prospect or just kicking the tires. Once you have this information, it’s time to act!
This data is powerful, but most businesses aren't making the most of it. Today, I'll share 10 ways to generate high-quality leads from companies visiting your website by leveraging B2B buyer intent data.
Related blog: Learn 10 ways to use buyer intent data for B2B sales teams.
Leadfeeder tracks companies visiting your site and what they do when they get there. Try us free for 14 days.
10 ways to generate leads by capturing companies visiting your website
It's no secret that finding high-quality B2B leads is expensive, time-consuming, and often full of frustration. To make it easier, check these 10 ways below to find which companies visit your website.
#1 Spot high-value leads that are ready to make a purchase now
The key to effective marketing is catching the right leads—not just the largest number of leads. It's not enough to have a killer marketing campaign or target just the right keywords, you also need to capture leads that express interest at just the right time.
Using Leadfeeder, you can spot high-value leads when they're on your site. For example, a company that checks out your pricing pages/demo pages is more likely to be interested in your offering than someone who just opens an email.
By setting up custom feeds, you can get a notification whenever companies with a strong interest visit your site so you can move them through the marketing funnel—or pass them off to sales.