I wish I could justify ROI, some, some mysterious research that probably hasn't been done yet and probably can't be done at all. My argument here is that the idea of persuasion is toxic. When you say, "I wish I could do this," what you really mean is, "If I had the evidence, the client would have to do what I say." When you say these things, you are trying to gain control over the client.
It turns out that humans basically do whatever armenia number data want to do, and no matter how well you make your case, if it’s built for your reasons and not the client’s, they still won’t want to do what you suggest. So I’ve introduced a framework at Distilled that helps us get through this, and that’s what I’d
Perspective
The key to this method is that at each stage of the process you allow the client to solve the problem for themselves. You give them the opportunity to see the problem from their own perspective and perhaps come up with their own solution. There are three stages to this.
1. Suggest.
First, you propose the problem.
When I say "suggest," I don't mean suggest a solution. I mean you put the idea in their mind that this is a problem that needs to be solved. It's almost like an initiation. So you first say, "Here's what I see." Hold a mirror in front of them. Make observations that they haven't made themselves yet.
A like to share with you right now.
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