How to develop customer service

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Chatbots and special programs for processing incoming calls and messages will help improve customer service. Some answer the most common questions about services, others distribute calls or collect messages in one window.

To improve customer service, we recommend using the following tips:

Give employees more freedom in communicating with the client. The task of customer service is to make interaction comfortable. Scripts and regulations cannot reflect all situations.
We gave an example above of how the correct behavior of an employee in cambodia phone number list a non-standard situation can improve the level of mutual understanding and even retain clients in a negative situation.

For example, in addition to free communication and behavior in such cases, the manager may allow employees to give the client a certain discount or accrue bonuses.

Reward loyal customers. Bonus programs are tools that companies use to reward customers for certain actions. The customer receives bonuses, points or discounts for a purchase, a friend they bring, reviews. For example, in retail, gamification of customer service has been popular in recent years, when the user plays a game, collects coins, and completes quests.
Regular customers need to be kept in touch. A good way to thank them for their loyalty is to invite them to a special event organized by the company. In this case, the main goal of customer service is to show customers their importance to the company.

Study your audience. You can improve your customer service by studying your customers in more detail. You need to understand what they ask, what time they most often contact you, what problems arise.
In such cases, you can use audience research methods, such as JTBD or creating a customer profile .