YouTube analytics and benchmarking Tools

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Since Canva saves all of your assets, you can save and repurpose your past creatives to keep your branding consistent from video to video.


As noted earlier, competition is absolutely fierce on YouTube right now.

Sustaining growth means understanding how your content is performing. That means assessing what’s working and what isn’t. Likewise, brands should also keep a close eye on their competitors’ growth as well.

While there are native YouTube tools for analytics, the tools below provide an extra layer of competitive analysis.

6. Social Blade
Social Blade is a straightforward tool that provides a high-level uk mobile database understanding of any YouTube account’s growth.

The app can clue you in on how consistently a channel is posting or whether they’ve gained or lost subscribers recently. You can then compare your account versus a competitor to see who’s growing faster or whose recent videos are gaining traction.

social blade youtube stats
7. HypeAuditor
Primarily an influencer marketing platform, HypeAuditor provides robust YouTube analytics that focuses on creator accounts. For example, HypeAuditor can detect follower spikes, comment activity and engagement rates for brands vetting influencers.