Do you need a strategy to position your blog at the top of the SERPs? Then André Mousinho, our SEO expert, will show you how to apply satellite messages to get results. Learn it below!
Digital Marketing , Inbound Marketing , Content Marketing , SEO, e-commerce , advertising, Hashtag . Do you know what all these keywords have in common? For all of them, the first position in Google is for Rock Content .
Welcome to another edition of Rock Labs . In today's article we're going to talk a little about one of the main SEO strategies that we use here at Rock Content to get incredible results and rank first for those bunch of keywords, with high volume and high relevance within the market.
Well, this strategy is called satellite content , and now armenia email list 105644 contact leads we'll explain how it works.
Every market has its main keywords, that is, those terms that are the most important and the most searched.
For example, in the digital marketing market , there are words like “ digital marketing ,” “ inbound marketing, ” and “SEO.” In the entrepreneur market, there are words like “start a business,” “entrepreneur.”
Of course, while we were talking about these main terms within a market, that keyword that is your dream consumer came to your mind, that you would like to be at the top of Google to bring a relevant amount of traffic to your blog.
What are satellite contents?
First of all, to rank for a highly contested keyword with a very high search volume, you will generally need very complete, differentiated and unique content, which will generate a very large value in the market and will differentiate you from your competitors, giving you a great chance of winning first place.
In addition to that, you will have several other strategies, such as link building and outreach, but here we are going to talk about a specific strategy, which is satellite messages.
And how does it work?
The main post is called the pillar post and is the most important post in this strategy, after all, that is the post we want to reach the first place for a highly contested and extremely relevant head tail keyword .
Some examples: coaching , entrepreneurship, digital marketing .
You discovered this keyword because you know what your audience is searching for, which is very different from knowing what they want to find.
That's why it's essential to understand your user's intention and see the main issues discussed within this topic.
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