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There are three ways to promote an online store through social networks :

through advertising placed on the pages of thematic groups;

through targeting;

through the work of the company's official group.

The third method is the most effective sg phone number because the user does not need to go to other sites to view the products offered. Right here, in the community, you can work on forming a positive reputation for the company.

Turnkey promotion of an online store through social network pages looks like this :

Creating a group. It would be good if it was duplicated on various popular platforms, for example, Odnoklassniki, Facebook, Instagram, VKontakte, etc.

Writing interesting, high-quality content. These are publications on the topic of the community, photo, video materials, etc.

Attracting the first subscribers.

Active promotion of the group.


Read also!

"How to Increase Engagement in Social Networks: Methods for Building an Audience"
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Promoting a store as a separate web platform and promoting a thematic group instead are different processes. But a large number of users can be brought to the site from the social Internet community, so it is good if you can approach the issue comprehensively.


Pros and cons of free promotion of an online store in directories
By promoting your online store through directories, you get the following:

Low flow of people.

The traffic is of good quality.

Attracting potential customers is cheap.


Profitability indicators are high.

Positive points :

The audience is already “warmed up”, that is, ready to buy.

The settings are simple and even a non-specialist can handle them.

Negative aspects :

If you post content for free, the competition will be very high, because the process of adding it to the directory (as well as moderation) is very simple.

Strict regional binding of impressions (according to presence).

Here is a brief overview of the pros and cons of four of the most popular Russian-language reference books: