Whether you're a new entrepreneur or an experienced one

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“My initial idea, even without any experience, was already very clear: how am I going to sell my product?

I knew I needed something unique to attract attention. That’s when the idea of ​​creating a superhero pizzeria came up, providing a different and engaging experience for customers.” — Kaio Poffo

Pizza Heroes is not just a pizzeria; it’s an experience. Kaio understood that people don’t just buy products, but also the story and emotion behind them. He created a themed brand, engaging customers from the first impression to the last bite.

"People were curious to hear that there would be a pizzeria that would deliver like a hero. And so they bought it, because they wanted to have that experience." — Kaio Poffo

Kaio kept alive the curiosity that led him to create Pizza Heroes. He had no prior shop experience, but his passion and creativity drove him. Entrepreneurs must be willing to explore innovative ideas and adapt to market changes.

Today, the brand uses its own storytelling, creating its own characters and products based on them. We offer comics, plush toys, and personalized cups.

The cool thing is that some children already ask their parents for a birthday theme based on the brand's characters.

Heróis da Pizza's 2023 revenue was impressive, especially considering the success of its delivery units in Balneário Camboriú and Florianópolis, which reached a combined R$21.5 million.

Even with the Gramado unit opening at the end of the year, the results from all three stores—including the delivery unit, the all-you-can-eat service in Florianópolis, and the all-you-can-eat service in Balneário—were extremely satisfactory.

Successful entrepreneurship combines sales skills with efficient operations. , investing in developing these skills and thinking outside the box is essential to achieving business success. Creating memories and experiences with customers not only builds customer loyalty but also becomes one of the most powerful forms of marketing: word of mouth.