What Are Your Expectations for a Franchise Owner?

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Discuss with the franchisor representative what is specifically required of you pertaining to day-to-day operations, payments and any other obligations you should know about. The clearer understanding you have, the better success your franchise unit will have. It helps prospective franchisees to know what they are getting into, and what your business relationship with the parent company might be like.

14. What Will My Territory Be?
It's important to determine if you will have an exclusive or protected territory; if the franchisor reserves the right to approve your service area; and how they manage territories according to your agreement. Your territory is your opportunity to gain new customers and make a name for yourself in the area—in essence, it's your bread and butter. You should know what limitations are put on your territory, and what support is offered to protect your territory as well.

15. How Will My Territory Be Protected?
Understanding how your territory will be protected gives you an idea of how india phone number list competing locations could have an impact on your success. It also gives you a sense of the company culture. Is this a company that forces neighboring locations to fight for customers, or supports each business as part of a franchise family?

16. What Input Will I Have in Marketing and Advertising?
Contributing to advertising funds are typically included as part of your agreement. But you should ask about how that will be broken down. Is the marketing fund for local, regional or national advertising campaigns? Will you have the opportunity to seek out your own agency to handle local marketing efforts?

17. What is a Typical Day Like for a Franchisee?
If you've never owned a franchise before, it can be hard to envision what the day-to-day will be like. Asking this question helps you get a clear picture of what your work life, daily tasks and overarching goals will be. It will also help you decide if the franchise is a good fit for you.

18. Do You Have Preferred Vendors?
Many franchisees are surprised to find that the franchisor will have already established relationships with certain vendors that they can't deviate from. They may not always be the most cost-effective options, but it could be that the franchisor believes these vendors to be the best quality, or a long-standing relationship is at play. Thus, you may be required to use them.

19. Will I Have a Dedicated Account Representative?
Supportive parent companies have dedicated account representatives for their location owners. This is important to ask because you don't want to wind up on-hold for an extended period of time to get one question answered. Rather, establish you'll have one person you can reach out to and build a lasting