The mobile interface, in particular, features more images, improving the user experience. The inclusion of follower counts aligns with Google’s ongoing efforts to improve the user experience and provide richer information directly within search results.
Google had teased the availability of this feature last week with additional customization features , and now it appears to be fully implemented.
This new implementation, like all those implemented by Google, raises questions among SEO professionals, who work day after day to ensure that the content of their websites appears among the first search results. The big question in this regard is whether the number of followers influences the position of a profile among the search results.
As Google itself responded to a user on social cayman islands number data network X, no, follower count is not used as a ranking factor.
As seen in the following post on Elon Musk’s social network, user @SEO_Suedwest asked if follower count is a ranking factor for social media profiles, to which Google simply said “no.”
It remains to be seen whether this change will ultimately impact the performance of the social networks of the various affected users.