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Email Marketing Performance Indicators

Posted: Tue Jan 21, 2025 9:22 am
by gafimiv406
Number of subscribers
One of the most important and obvious indicators of the success of your algeria whatsapp number database newsletter. The more subscribers, the better.

Email Open Rate
If you send emails to people, it is certainly important to know whether they read them. Or at least what percentage of people open them. These statistics can usually be found in email marketing services.

Percentage of target action completions
Each letter has a target action that, ideally, the reader should complete. For example, buy a product, go to a website and read an article, sign up for a test drive. Using statistics and analytics, you can calculate what percentage of those who received the letter completed this action. The higher the percentage, the better.

Percentage of unsubscribes and complaints
Unsubscribes and sending to spam after launching an email newsletter are inevitable. It is important that the percentage of people who "dislike" you does not cross the critical mark. Otherwise, you can get a ban from Yandex or Google.