In order for the mailing not to end up in the SPAM folder
Posted: Wed Jan 22, 2025 12:05 pm
Low click-through rate. Not all recipients open letters. A good Open Rate is considered to be 15%, while some other mailing methods help to achieve almost 100% opening of messages.
Low response rate. Email newsletters are rarely responded to, so it is not always convenient to conduct surveys or collect feedback. Such messages are more suitable for one-sided offers, when the bulk sms services in ghana recipient has read the message and performed a target action, for example, went to the site.
Difficulties in setting up mailings. In order for the mailing not to end up in the SPAM folder, it is necessary not only to think through the messages well, but also to technically secure your mail. It is necessary to separately register corporate mail and carry out other technical settings that only a professional can do.
Cost of mailing. There are services that can be used to make email mailings, but their price is quite high. For one message you will sometimes have to pay 3-4 rubles, which is quite affordable for large corporations, but not suitable for small companies with a limited marketing budget.
Who is Email Newsletter Suitable For?
In 2024, email newsletters will be relevant for large companies.
Email is also great for sending service messages - confirmation codes and passwords. Such messages have a high Open Rate, as they contain the necessary information for logging into services or confirming orders.
Low response rate. Email newsletters are rarely responded to, so it is not always convenient to conduct surveys or collect feedback. Such messages are more suitable for one-sided offers, when the bulk sms services in ghana recipient has read the message and performed a target action, for example, went to the site.
Difficulties in setting up mailings. In order for the mailing not to end up in the SPAM folder, it is necessary not only to think through the messages well, but also to technically secure your mail. It is necessary to separately register corporate mail and carry out other technical settings that only a professional can do.
Cost of mailing. There are services that can be used to make email mailings, but their price is quite high. For one message you will sometimes have to pay 3-4 rubles, which is quite affordable for large corporations, but not suitable for small companies with a limited marketing budget.
Who is Email Newsletter Suitable For?
In 2024, email newsletters will be relevant for large companies.
Email is also great for sending service messages - confirmation codes and passwords. Such messages have a high Open Rate, as they contain the necessary information for logging into services or confirming orders.