What is TikTok engagement?
Posted: Wed Jan 22, 2025 8:55 am
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TikTok engagement FAQ
TikTok engagement refers to any action that a viewer takes on your video. This includes a comment, like, share or follow.
How do I check my TikTok engagement?
You can check your TikTok engagement within the built-in TikTok analytics feature or with any third-party analytics tool like Sprout Social.
Why is my TikTok engagement so low?
There could be a lot of reasons your TikTok engagement is low. You might have a newer account. You might not be creating video content that’s very engaging. Or you might not be reaching the right audience with your content. Use our tips to boost your engagement and see if it increases.
What is a good TikTok engagement rate?
RivalIQ’s TikTok benchmark report dictates that the average engagement rate per follower is 5.7% on TikTok. So anything more than that could be considered a good engagement rate.
The launch of a new social network is typically met with equal doses of curiosity and concern. The response to Threads was different. Brands and the social media managers that run them took to the platform with enthusiasm. Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform.
TikTok engagement FAQ
TikTok engagement refers to any action that a viewer takes on your video. This includes a comment, like, share or follow.
How do I check my TikTok engagement?
You can check your TikTok engagement within the built-in TikTok analytics feature or with any third-party analytics tool like Sprout Social.
Why is my TikTok engagement so low?
There could be a lot of reasons your TikTok engagement is low. You might have a newer account. You might not be creating video content that’s very engaging. Or you might not be reaching the right audience with your content. Use our tips to boost your engagement and see if it increases.
What is a good TikTok engagement rate?
RivalIQ’s TikTok benchmark report dictates that the average engagement rate per follower is 5.7% on TikTok. So anything more than that could be considered a good engagement rate.
The launch of a new social network is typically met with equal doses of curiosity and concern. The response to Threads was different. Brands and the social media managers that run them took to the platform with enthusiasm. Sure, there was some stress—expressed mainly in the form of overworked social media manager memes—but most seemed excited about the novelty and potential of a new platform.