Gamification of email marketing also helps build brand loyalty. When you create a fun and engaging experience for your subscribers, you are helping to build a strong emotional connection with them. This emotional connection helps build a loyal following and boost brand advocacy. Learn more about the benefits of email gamification from Stripo founder Dmitry Kudrenko himself, featured in our Marketing Podcast: If you're not sure whether you should implement gamification in your next email marketing campaign.
See the stats below! Email gamification office 365 data can increase your open rates by ; using interactive content and game mechanics can increase average purchase value by ; on average, gamified email campaigns have higher user engagement; gamification elements are Helps increase email conversion rates by ; loyalty programs with gamification features help long-term customer engagement and multiply purchase frequency; gamification elements dedicated to events or festivals can significantly increase the revenue of your newsletter.
Well-known Ukrainian company Stylus created a gamified newsletter for St. Patrick’s Day and saw a increase in revenue; as you can see, the power of gamification is undeniable and can significantly increase the effectiveness of emails. Now it’s time to explore this topic in more detail and learn best practices for email gamification. Key Features of a Good Gamified Email Marketing Campaign By looking at the statistics above, you’re already looking forward to making your email campaigns successful by adding tic-tac-toe to your emails, right? Unfortunately, it's not easy.
The power of e-commerce-based emails
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