External Links: Should I create links to other sites on my blog?
Posted: Sun Dec 22, 2024 5:48 am
Creating links to other sites on your blog can be difficult, but it is important for your strategy. Understand everything about this topic!
When implementing a content marketing strategy, we are usually faced with one question: should I include links that direct the user to other pages?
It's good to know that you're not the only one. This is a controversial topic that has been debated among professionals in the digital marketing community for a long time.
After all, when carrying out your inbound marketing filipina telegram actions , creating relevant articles requires a great deal of effort from your team. So what's the advantage of sending a valuable visitor to another website?
Believe me, there are benefits to having external links embedded in your corporate blog. And in this article, you'll learn why you should start using them right away!
What are external links?
The first thing you need to know is that in the contemporary digital marketing landscape, there are two common definitions for external links, but they have different functions and origins. It's just a question of terminology.
To make the concept easier to understand, you should keep in mind that we are talking as a company, that is, from an internal point of view. Or, if you prefer, as an entrepreneur.
The entry links
The first designation is the most common. Inbound links are links on external pages that direct the user to your own website.
That is, external and uncontrollable locations, whose domains are not under the care of the entrepreneur.
They can be found on competitor blogs, news portals, social networks, etc. As the name suggests, it is the way a visitor enters your website.
Without a doubt, they bring great benefits to an SEO strategy.
When a page refers to one of your content, it passes on part of its authority. In other words, it is telling GoogleBot that this text is relevant and trustworthy.
Therefore, the algorithm considers this action as an excellent indicator for positioning. We therefore conclude that the more pages create links to your website, the better.
When implementing a content marketing strategy, we are usually faced with one question: should I include links that direct the user to other pages?
It's good to know that you're not the only one. This is a controversial topic that has been debated among professionals in the digital marketing community for a long time.
After all, when carrying out your inbound marketing filipina telegram actions , creating relevant articles requires a great deal of effort from your team. So what's the advantage of sending a valuable visitor to another website?
Believe me, there are benefits to having external links embedded in your corporate blog. And in this article, you'll learn why you should start using them right away!
What are external links?
The first thing you need to know is that in the contemporary digital marketing landscape, there are two common definitions for external links, but they have different functions and origins. It's just a question of terminology.
To make the concept easier to understand, you should keep in mind that we are talking as a company, that is, from an internal point of view. Or, if you prefer, as an entrepreneur.
The entry links
The first designation is the most common. Inbound links are links on external pages that direct the user to your own website.
That is, external and uncontrollable locations, whose domains are not under the care of the entrepreneur.
They can be found on competitor blogs, news portals, social networks, etc. As the name suggests, it is the way a visitor enters your website.
Without a doubt, they bring great benefits to an SEO strategy.
When a page refers to one of your content, it passes on part of its authority. In other words, it is telling GoogleBot that this text is relevant and trustworthy.
Therefore, the algorithm considers this action as an excellent indicator for positioning. We therefore conclude that the more pages create links to your website, the better.