Avoid overusing money anchors in your te
Posted: Sun Dec 22, 2024 6:14 am
Set/request rel=”nofollow” or rel=”sponsored” attributes.
Disavow it if you have tried to contact the website administrator and have not been able to get them to add the nofollow or sponsored attribute.
Note on disavow: Be careful when using the disavow option because it is not always necessary. Read and follow Google's disavow guidelines before using it. As Google says, "If used incorrectly, this feature can impact and harm your site's performance in Google search results."
Guest articles and press releases
Case frequency: 45%
Google Penalties - Guest Posts
Guest posts that use exact match keywords in the anchor text for the sole purpose of link building are violating Google's policies, and these links can (and do) trigger unnatural inbound link penalties to the linking site, and the linking site may also receive an outbound link penalty .
It's obvious to readers that this link is not there to help them, and it's obvious to search engines that the link is not there as a source of help, this is a clear warning sign that indicates a link exchange, link buying, or a scheme that violates the policies we've discussed:
Google Penalties - Examples of Link Schemes
Most websites put a nofollow attribute on guest posts to avoid potential action from Google; this also applies to the content of the author's byline box.
Google stated in September 2019 that rel=”nofollow” links are “treated as hints about which links to consider or exclude within Search.”
Google Penalties - Guest Author Box
Tips to avoid penalties:
Review your current link building strategy. Publishing taiwan phone code hundreds of press releases with links pointing to your website is not an innovative SEO strategy.
xt (if you do, try to diversify the keywords used, so that you don't have the same anchor text/backlink repeated hundreds of times).
Use the rel="nofollow" attribute in the author signature box or in the text description.
Avoid direct promotion of your product or service.
Tips to remove a penalty:
Disavow or remove nofollow or sponsored attributes if they haven't worked.
PBN or link networks
Case frequency: 27%
Creating private blog networks or link networks is also another toxic practice that will achieve the opposite of what you intend.
PBNs, which stand for Private Blog Networks, are typically created using free blogging services and standard templates.
We've noticed that content can vary somewhat from blog to blog, but anchor texts typically contain exact match keywords with limited variations.
The only way to avoid a Google penalty in this case is to remove or disavow these links.
Google Penalties - PBN
A typical PBN domain contains a couple of inbound links and shows poor performance in search results.
Disavow it if you have tried to contact the website administrator and have not been able to get them to add the nofollow or sponsored attribute.
Note on disavow: Be careful when using the disavow option because it is not always necessary. Read and follow Google's disavow guidelines before using it. As Google says, "If used incorrectly, this feature can impact and harm your site's performance in Google search results."
Guest articles and press releases
Case frequency: 45%
Google Penalties - Guest Posts
Guest posts that use exact match keywords in the anchor text for the sole purpose of link building are violating Google's policies, and these links can (and do) trigger unnatural inbound link penalties to the linking site, and the linking site may also receive an outbound link penalty .
It's obvious to readers that this link is not there to help them, and it's obvious to search engines that the link is not there as a source of help, this is a clear warning sign that indicates a link exchange, link buying, or a scheme that violates the policies we've discussed:
Google Penalties - Examples of Link Schemes
Most websites put a nofollow attribute on guest posts to avoid potential action from Google; this also applies to the content of the author's byline box.
Google stated in September 2019 that rel=”nofollow” links are “treated as hints about which links to consider or exclude within Search.”
Google Penalties - Guest Author Box
Tips to avoid penalties:
Review your current link building strategy. Publishing taiwan phone code hundreds of press releases with links pointing to your website is not an innovative SEO strategy.
xt (if you do, try to diversify the keywords used, so that you don't have the same anchor text/backlink repeated hundreds of times).
Use the rel="nofollow" attribute in the author signature box or in the text description.
Avoid direct promotion of your product or service.
Tips to remove a penalty:
Disavow or remove nofollow or sponsored attributes if they haven't worked.
PBN or link networks
Case frequency: 27%
Creating private blog networks or link networks is also another toxic practice that will achieve the opposite of what you intend.
PBNs, which stand for Private Blog Networks, are typically created using free blogging services and standard templates.
We've noticed that content can vary somewhat from blog to blog, but anchor texts typically contain exact match keywords with limited variations.
The only way to avoid a Google penalty in this case is to remove or disavow these links.
Google Penalties - PBN
A typical PBN domain contains a couple of inbound links and shows poor performance in search results.