Business ideas to improve the sales process
Posted: Sun Jan 26, 2025 4:36 am
Although the summary may seem simple, the sales process involves a large number of actions and complexity, so it is necessary not only to structure it properly, but also to continuously improve it and rely on commercial tools and ideas that can make the procedure more successful.
Here are some business ideas to help you improve your sales cycle:
1- Improve customer experience
Everything related to the customer is always subject to continuous improvement, but what is customer experience? The CEO of Excélitas Global explains that it is "the set of sensations, emotions and moods that namibia email list customers experience while they are with salespeople." To improve it we have to provide positive feelings such as trust , security and make them feel more than satisfied. Why do you think it is so important? The reason is very simple: because the customer can forget many of the things we have told them, technical specifications, specific details... However, what they will not forget is how the salesperson has made them feel . César Piqueras suggests (in the video below) that we incorporate 3 expressions into the sales representative's vocabulary: "perfect", "great", "very good".
Related reading: How to choose the best mobile CRM to boost your sales
2- Work on the emotional bond
As the sales process progresses, an "emotional bond" is created, a common concept in the world of advertising that is also beginning to be strongly introduced in the world of sales. We could say that it is the union that is created between 2 people who feel good. Therefore, it is essential to strengthen this emotional bond to be closer to our clients and for them to remember us. Today, with the increase in supply, it becomes even more important if possible. To do this, having a good mobile CRM will be very useful.
Read more: Guidelines to improve customer management from the first minute
3- Arouse interest
Along with the connection, there is another key aspect during the sales process: knowing how to awaken the customer's interest. According to this discourse, the ideal is to "respect people's natural way of buying", by which the customer becomes motivated little by little as he learns about the possibilities of our product or service and until he verifies that it is the solution to his needs. The ideal moment to close the sale is when motivation is at its highest.
Here are some business ideas to help you improve your sales cycle:
1- Improve customer experience
Everything related to the customer is always subject to continuous improvement, but what is customer experience? The CEO of Excélitas Global explains that it is "the set of sensations, emotions and moods that namibia email list customers experience while they are with salespeople." To improve it we have to provide positive feelings such as trust , security and make them feel more than satisfied. Why do you think it is so important? The reason is very simple: because the customer can forget many of the things we have told them, technical specifications, specific details... However, what they will not forget is how the salesperson has made them feel . César Piqueras suggests (in the video below) that we incorporate 3 expressions into the sales representative's vocabulary: "perfect", "great", "very good".
Related reading: How to choose the best mobile CRM to boost your sales
2- Work on the emotional bond
As the sales process progresses, an "emotional bond" is created, a common concept in the world of advertising that is also beginning to be strongly introduced in the world of sales. We could say that it is the union that is created between 2 people who feel good. Therefore, it is essential to strengthen this emotional bond to be closer to our clients and for them to remember us. Today, with the increase in supply, it becomes even more important if possible. To do this, having a good mobile CRM will be very useful.
Read more: Guidelines to improve customer management from the first minute
3- Arouse interest
Along with the connection, there is another key aspect during the sales process: knowing how to awaken the customer's interest. According to this discourse, the ideal is to "respect people's natural way of buying", by which the customer becomes motivated little by little as he learns about the possibilities of our product or service and until he verifies that it is the solution to his needs. The ideal moment to close the sale is when motivation is at its highest.