his column will let you know the action to take on a specific URL

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Pro tip: Georgia Tan, co-founder and head of search at Switch Key Digital, recommends another aspect to keep in mind. “Analyze user behavior to gain valuable insights into how users interact with your content and identify areas where your content falls short,” Tan says.

According to Tan, tools like heatmaps and user session recordings can reveal areas where users drop off, spend little time, or show signs of confusion.

You can then use this data to identify content that users consistently ignore or abandon, content which users have low engagement with, or that shows potential to attract their attention for longer.

“Use user behavior data to refine your content strategy by identifying opportunities to improve content structure, visual appeal, and the relevance of the information presented,” Tan says.

5. Create action items.
clean up your audit. You now know what to focus on based on the analysis and can go from there. Think about the posts to delete, update, re-write, or re-structure.

To organize these action items, I’d add one last column to the list of real mobile number database spreadsheet — one that's close to the front so you can keep tabs on it. T For example, are you going to keep, update, delete, or re-write that blog post?

If you plan on ranking by priority or including a timeline for this audit, now would be the time to include that. Some organizations use editorial calendars, while others choose a more casual approach.

To make a priority timeline that fits best with your content audit, think back to your initial goals and rank the items you want to execute first.