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The latest research about open rates for emails

Posted: Sun Jan 26, 2025 9:08 am
by zakiyatasnim
Open rates and click through rates vary wildly from one industry to another as this snapshot of data from GetReponse confirms;

Open Rates for Emails in Various Industries

In fact, your email open rate can fluctuate by upto 7%, depending on which industry you are in, as shown in this research from Hubspot;

Open Rates for Emails by Different Industries

So where do you stand?

Is your email open rate near the average of 18%, is it lower, or are you out-performing the average?

Either way -

The more opens you get, the more sales you will make, so let's talk about...


Step 3. How to Improve Deliverability & Get Higher Open Rates for Emails
Getresponse Email ServicesI'm just going to come out and say it;

You need to use a third-party autoresponder service.

If you're still sending emails from outlook, Gmail or using your own servers then you're leaving money on the table.

And if you're sending emails using mass BCC, please stop.

(Yes, some entrepreneurs are still doing this!).


Avoid your emails getting spammed
Building a good relationship with the big name email clients (Gmail etc.)
Ensuring high deliverability
Dealing with segmentation, automation and unsubscribes
"You should use Getresponse like I do, because they have high azerbaijan number data deliverability, good prices and you can get hold of their support."
I've been using Getresponse since I started my internet business back in 2000.

There are plenty of other autoresponders on the market, of course;

MailerLite, MailChimp and Aweber to name a few.

An autoresponder just takes away all the heavy lifting out of doing email marketing.

You can't build an email list without one.

"It's important that you connect your business domain to your autoresponder."
Here's how to do this in Getresponse;