SEO becomes more like an additional channel of traffic
Posted: Tue Jan 28, 2025 6:18 am
In Yandex, the link is not the same, but without links it will not work either. Links have become like good wine – get them and protect them, like an artifact, over time their value only increases. In Google it is simpler: links are more important and have a greater influence even if they are not obtained, they can even be bought. But the main thing is not to overdo it (no one has canceled the filters). If Yandex managed to collect traffic in the medical topic, then with Google, until they bought a couple of dozen not very bad links, things did not go well.
Behavioral manipulation is also necessary, at least minimally and by legal methods, sending a link to a friendly public or buying recommendations from those who have traffic. But if the site is bad, then manipulation can work in the negative. Black methods are also roulette, you can hit the jackpot and get banned in a month.
From our experience, if it's good for Yandex to do everything according to semantics and laos rcs data collect keywords, then in Google you can not collect keywords at all, but move the links to the main sections and not worry.
Do all the promotion work: semantics, structure for demand, optimize pages and texts for keywords, organize PR and external citations in expert communities and wait.
In conclusion: changes in SEO do not make life easier for specialists, you need to work more carefully with known methods, which increases the cost of services. even if it is free.
Question 2: How will SEO develop in the next 2-3 years? Do you see any trends or specifics?
Behavioral manipulation is also necessary, at least minimally and by legal methods, sending a link to a friendly public or buying recommendations from those who have traffic. But if the site is bad, then manipulation can work in the negative. Black methods are also roulette, you can hit the jackpot and get banned in a month.
From our experience, if it's good for Yandex to do everything according to semantics and laos rcs data collect keywords, then in Google you can not collect keywords at all, but move the links to the main sections and not worry.
Do all the promotion work: semantics, structure for demand, optimize pages and texts for keywords, organize PR and external citations in expert communities and wait.
In conclusion: changes in SEO do not make life easier for specialists, you need to work more carefully with known methods, which increases the cost of services. even if it is free.
Question 2: How will SEO develop in the next 2-3 years? Do you see any trends or specifics?