Communication and client consulting;
Posted: Tue Jan 28, 2025 7:22 am
As practice shows, 7 basic steps are enough to build a competent customer support system.
STEP 1. Write down the responsibilities of the account manager
Communication with the client is the main task of an account manager, which includes a whole range of regular actions:
invoicing and document management;
planning;
reporting;
work with receivables;
upselling and increasing penetration;
interaction with internal team/contractors;
analysis of conflict and controversial situations.
Each of the points can and should be described in detail, but they all boil down poland rcs data to one denominator - increasing the customer's life cycle and generating more profit from it.
It is worth noting that the final list of tasks for an account manager depends on many factors, such as the size of the company, its organizational structure, niche, specifics, etc. Attempts to overload the account manager with maximum functionality will most likely lead to a deterioration in the quality of his work and burnout, which will undoubtedly be felt by clients.
STEP 1. Write down the responsibilities of the account manager
Communication with the client is the main task of an account manager, which includes a whole range of regular actions:
invoicing and document management;
planning;
reporting;
work with receivables;
upselling and increasing penetration;
interaction with internal team/contractors;
analysis of conflict and controversial situations.
Each of the points can and should be described in detail, but they all boil down poland rcs data to one denominator - increasing the customer's life cycle and generating more profit from it.
It is worth noting that the final list of tasks for an account manager depends on many factors, such as the size of the company, its organizational structure, niche, specifics, etc. Attempts to overload the account manager with maximum functionality will most likely lead to a deterioration in the quality of his work and burnout, which will undoubtedly be felt by clients.