People Only Care About Results
Posted: Wed Jan 29, 2025 4:45 am
Finally— Be Persistent
It’s important to remind customers often about who you are and what you do.
After all, people get busy and easily distracted by other things. So it’s in your best interest to find ways to remain on the radar of those with whom you do business.
One great example of this comes courtesy of one of my clients who sells point-of-sale software to restaurants.
Every month they issue a newsletter in which they showcase a success story involving one of their restaurateur clients.
Thy distribute it to other restaurant owners in the area.
This helps build a sense of community, but it also helps to remind readers that my client’s point-of-sale software would be ideal for their restaurant.If You Don’t Use Case Studies To Get More Sales, You Should!
Do you use case studies to help you get more sales? If not, you need to start right away.
Like testimonials, case studies are a powerful way bahamas telegram data to grow your client base. As an added bonus, case studies, unlike testimonials are effective even if they are anonymous.
If you work in a highly competitive industry where your competition is always attempting to poach your client list, or if your clients will not let you use their names publicly case studies citing the industry only (and not the client’s name and company) are the best option for you.
People aren’t interested in the products you sell, they are only interested in the results those products create. These results are the center of your case study.
As your hottest sales leads are those with problems you can highlight other clients with similar challenges, the solutions you provided and the results the client achieved.
Solid case studies tell a story providing proof that you are a credible company in your markets.
The Perfect Case Study Formula
A case study is a publication that illustrates a success story or the resolution to a problem. The best are written strategically following a specific formula.
It’s important to remind customers often about who you are and what you do.
After all, people get busy and easily distracted by other things. So it’s in your best interest to find ways to remain on the radar of those with whom you do business.
One great example of this comes courtesy of one of my clients who sells point-of-sale software to restaurants.
Every month they issue a newsletter in which they showcase a success story involving one of their restaurateur clients.
Thy distribute it to other restaurant owners in the area.
This helps build a sense of community, but it also helps to remind readers that my client’s point-of-sale software would be ideal for their restaurant.If You Don’t Use Case Studies To Get More Sales, You Should!
Do you use case studies to help you get more sales? If not, you need to start right away.
Like testimonials, case studies are a powerful way bahamas telegram data to grow your client base. As an added bonus, case studies, unlike testimonials are effective even if they are anonymous.
If you work in a highly competitive industry where your competition is always attempting to poach your client list, or if your clients will not let you use their names publicly case studies citing the industry only (and not the client’s name and company) are the best option for you.
People aren’t interested in the products you sell, they are only interested in the results those products create. These results are the center of your case study.
As your hottest sales leads are those with problems you can highlight other clients with similar challenges, the solutions you provided and the results the client achieved.
Solid case studies tell a story providing proof that you are a credible company in your markets.
The Perfect Case Study Formula
A case study is a publication that illustrates a success story or the resolution to a problem. The best are written strategically following a specific formula.