Product Page Design Points You Shouldn't Ignore
Posted: Wed Jan 29, 2025 9:18 am
Mobile layout
Mobile gadgets have long been an integral part of life. Therefore, Internet users increasingly make purchases through smartphones and tablets. IPSOS Group conducted a study that network marketing contact list showed that more than 80% of purchases of goods are made through online stores. A third of orders were paid for through a mobile device.
When creating a website, don't forget to optimize it for mobile devices so that visitors can use it comfortably.
Page loading time
Users' opinions of your site largely depend on loading speed:
Almost half of visitors leave a site if it takes longer than 3 seconds to load;
80% will not visit the resource again;
about half of the site's visitors will tell their friends about their bad experience;
Conversion drops by 5% for every increase in page response time by even one second;
Half of the users will come back again if the site speed is high;
People's satisfaction decreases by 15% for every additional second of waiting.
Search robots pay close attention to loading speed, so SEO promotion of a website in Yandex and Google largely depends on this indicator.
Micro-markup of product information
With Schema.org, you can provide more useful information about a product. Micro-markup can include a variety of aspects: manufacturer, price, color and size options, model, description, etc.
The search engine will display your site more favorably, which will be an undoubted plus - interested users will start visiting you more often.
Micro-markup of product information
The main characteristics that are included in micro-markup:
product name —Name;
manufacturer or brand — Brand;
short description — Description;
item condition — ItemCondition (new/used);
image address - Image;
sale currency - PriceCurrency;
price — Price;
Availability in store.
Google provides tools to check whether microdata is displayed correctly.
Another service similar to Schema.org, Open Graph, does the same thing, dividing a page into chunks. However, those chunks are designed for social networks, not search engines.
The following points need to be added:
og:title
og:type
og:url
og:description
og:image
You can use Facebook's debugger to correct your Open Graph markup.
Even after the launch of the online store, work with it does not end. If it is not possible to install all the proposed elements at once, select several main ones and focus on them. Believe me, it is better to have quality but little than bad but a lot. We wish you an increase in loyal customers, successful development and consistently high income!
Mobile gadgets have long been an integral part of life. Therefore, Internet users increasingly make purchases through smartphones and tablets. IPSOS Group conducted a study that network marketing contact list showed that more than 80% of purchases of goods are made through online stores. A third of orders were paid for through a mobile device.
When creating a website, don't forget to optimize it for mobile devices so that visitors can use it comfortably.
Page loading time
Users' opinions of your site largely depend on loading speed:
Almost half of visitors leave a site if it takes longer than 3 seconds to load;
80% will not visit the resource again;
about half of the site's visitors will tell their friends about their bad experience;
Conversion drops by 5% for every increase in page response time by even one second;
Half of the users will come back again if the site speed is high;
People's satisfaction decreases by 15% for every additional second of waiting.
Search robots pay close attention to loading speed, so SEO promotion of a website in Yandex and Google largely depends on this indicator.
Micro-markup of product information
With Schema.org, you can provide more useful information about a product. Micro-markup can include a variety of aspects: manufacturer, price, color and size options, model, description, etc.
The search engine will display your site more favorably, which will be an undoubted plus - interested users will start visiting you more often.
Micro-markup of product information
The main characteristics that are included in micro-markup:
product name —Name;
manufacturer or brand — Brand;
short description — Description;
item condition — ItemCondition (new/used);
image address - Image;
sale currency - PriceCurrency;
price — Price;
Availability in store.
Google provides tools to check whether microdata is displayed correctly.
Another service similar to Schema.org, Open Graph, does the same thing, dividing a page into chunks. However, those chunks are designed for social networks, not search engines.
The following points need to be added:
og:title
og:type
og:url
og:description
og:image
You can use Facebook's debugger to correct your Open Graph markup.
Even after the launch of the online store, work with it does not end. If it is not possible to install all the proposed elements at once, select several main ones and focus on them. Believe me, it is better to have quality but little than bad but a lot. We wish you an increase in loyal customers, successful development and consistently high income!