content and 20% seasonal content
Posted: Thu Jan 30, 2025 3:39 pm
Planning how you're going to reach your audience—whether on search engines, social media, or email, for example—can give you a good starting point.
Tip: You don't have to choose between Publications or Libraries, but you do need to decide what percentage fits your blog strategy.
For example, Flying Hippo offers the 80 percent rule , which jiangxi mobile database consists of posting 80% evergreen .
Strengthen your strategy with data
Using SEMrush Content Platform
Try it for free for 7 days →
ADS illustration
Step 2: Identify your core themes
Identifying the core themes of your blog gives you a bird's-eye view of your future editorial plan.
Take Hubspot's topic cluster model as an example .
The idea is to identify 5-10 core themes for your blog and then expand on them using different data sources.
Introduction to topic clusters
Topic clusters are a topic-focused (as opposed to keyword-focused) SEO tactic that:
Improve your website architecture.
Tip: You don't have to choose between Publications or Libraries, but you do need to decide what percentage fits your blog strategy.
For example, Flying Hippo offers the 80 percent rule , which jiangxi mobile database consists of posting 80% evergreen .
Strengthen your strategy with data
Using SEMrush Content Platform
Try it for free for 7 days →
ADS illustration
Step 2: Identify your core themes
Identifying the core themes of your blog gives you a bird's-eye view of your future editorial plan.
Take Hubspot's topic cluster model as an example .
The idea is to identify 5-10 core themes for your blog and then expand on them using different data sources.
Introduction to topic clusters
Topic clusters are a topic-focused (as opposed to keyword-focused) SEO tactic that:
Improve your website architecture.