Content Marketing Strategies and Their Effectiveness
Posted: Sun Feb 02, 2025 6:16 am
So how often do companies use it?
As we can see, more than a third of respondents regularly audit their existing content, although 14% of them consider this process to be not a priority or even necessary at all.
In most cases, this approach is not advisable. By auditing content at reasonable intervals, businesses can find content that is ready to be repurposed, which can save them time and money. This technique can sri lanka telegram number database also help marketers understand why certain elements are not working, connect their content to other sales and marketing campaigns, and identify opportunities for improvement or additional content.
If you're not sure how to audit your content, feel free to check out our complete step-by-step guide .
Improve your strategy in 2021
with Semrush's State of Content Marketing Report
Get your free copy →
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What are the most sought-after skills in a content marketer?
We've already seen content marketing teams grow and businesses use this approach to generate leads, drive ROI, and compete more effectively in an increasingly crowded field.
To achieve these goals, it is essential to recruit the right people with the most appropriate skills. So we took a close look at the most desirable skills for content marketing professionals, not only in terms of technical abilities, but also in terms of character and personality.
As we can see, more than a third of respondents regularly audit their existing content, although 14% of them consider this process to be not a priority or even necessary at all.
In most cases, this approach is not advisable. By auditing content at reasonable intervals, businesses can find content that is ready to be repurposed, which can save them time and money. This technique can sri lanka telegram number database also help marketers understand why certain elements are not working, connect their content to other sales and marketing campaigns, and identify opportunities for improvement or additional content.
If you're not sure how to audit your content, feel free to check out our complete step-by-step guide .
Improve your strategy in 2021
with Semrush's State of Content Marketing Report
Get your free copy →
ADS illustration
What are the most sought-after skills in a content marketer?
We've already seen content marketing teams grow and businesses use this approach to generate leads, drive ROI, and compete more effectively in an increasingly crowded field.
To achieve these goals, it is essential to recruit the right people with the most appropriate skills. So we took a close look at the most desirable skills for content marketing professionals, not only in terms of technical abilities, but also in terms of character and personality.