Dig deeper into audience needs

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We are talking about Native Advertising, a type of advertising that does not disrupt the established order. But it integrates naturally and without friction into the format in which organic content is also found. In short, it does not seem like advertising. Both because the ads have the same format as editorial indications not influenced by payments, and because of the mechanism that is at their base.

write google ad copy

They are dynamic ads that allow the search engine to thailand phone number list show the right ad for each request. Then the difference is made by the content you insert and the psychological levers you use with mastery. This is why you need to have the texts of Google Ads written by professionals. What are the rules?

From a technical point of view, everything starts from an in-depth knowledge of the keywords to be inserted in the ad and that must be used to make the ADV appear for the searches that interest us.

But everything must be accompanied by meticulous work on buyer personas : who are they? What do they want? What do they expect from a result? Some want to save. Others need to earn.



I need to understand right away what you can offer and what your strengths are. Many are sensitive to the brand, they read the brand and buy. Knowing the target is the first step to create effective copy for campaigns.

Must Read: What is Funnel Marketing and How Does it Work?