This 'innovation gap' doesn't just make for a monotonous shopping experience. It's detrimental to businesses too, eroding brand differentiation and making it harder to stand out in a crowded market. In other words, when every store looks the same, it's like trying to find a specific grain of sand on a beach – good luck with that!
Moreover, the younger australia telegram screening generations, particularly Gen Z, have grown up with entirely new UI/UX patterns. They are not impressed by the same old designs that have been regurgitated since 1995. It's like trying to impress a tech-savvy teenager with a rotary phone – they're more likely to ask if it's a new kind of fidget spinner!
When was the last time you heard about a groundbreaking new feature in ecommerce? Probably not in recent memory. The lion's share of R&D budgets in our industry has been allocated towards the technical means of delivering commerce, such as microservices, APIs, and headless commerce. While these are all crucial aspects of modern digital commerce, they don't necessarily add new capabilities to the ecommerce ecosystem.