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Posted: Wed Feb 12, 2025 7:12 am
Furthermore, sponsoring an unsuccessful brand can sometimes be negative for the brand's image.
Therefore, many aspects must be considered before investing, such as the history of the team or the athlete, their potential and ambitions, or their values, among others.
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Support despite lack of success?
This is one of the most unique features of sports marketing : a team philippines phone number list that never, or almost never, wins can still maintain a very large fan base.
How to explain it?
There are many social and cultural factors to consider, but we can highlight one word: emotion.
The emotions that sport brings are unique.
It is a social factor that many people find themselves in.
The decision to purchase a product depends, in many cases, on an economic decision, while the choice of equipment is, above all, an emotional choice.
Therefore, many aspects must be considered before investing, such as the history of the team or the athlete, their potential and ambitions, or their values, among others.
Find out who mentions your brand
With Brand Monitoring you can control what is said about you
Try it now! →
ADS illustration
Support despite lack of success?
This is one of the most unique features of sports marketing : a team philippines phone number list that never, or almost never, wins can still maintain a very large fan base.
How to explain it?
There are many social and cultural factors to consider, but we can highlight one word: emotion.
The emotions that sport brings are unique.
It is a social factor that many people find themselves in.
The decision to purchase a product depends, in many cases, on an economic decision, while the choice of equipment is, above all, an emotional choice.