CRM and results analysis

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Integrating marketing automation with HubSpot 's CRM provides a number of advantages that improve the efficiency and effectiveness of marketing and sales teams. In fact, 71% of sales professionals said that AI automation changed their sales strategy, while 60% used these tools to optimize their way of selling. But how do you put this into practice?

First, we must take into account what the results and advantages of adopting the automation practice are:

The HubSpot integration helps marketing and france whatsapp number data sales teams work more closely together. Lead information is shared in real-time, ensuring both teams are aligned on their strategies and goals. For example, a sales team can receive automatic notifications when a lead takes a meaningful action, such as downloading an eBook, allowing them to follow up immediately and in a personalized way.

More efficient sales cycle By using HubSpot CRM, businesses can significantly shorten the sales cycle. Leads are automatically qualified and nurtured, making the job of the sales team easier.