What is digital marketing? A clear explanation of the differences with web marketing, methods, and future prospects

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Digital marketing is a term that refers to marketing activities that utilize various digital data related to consumer and user behavior. With the development of information technology and the spread of smartphones, digital data can now be obtained in every aspect of our lives. As a result, companies in various industries, not just the web/IT industry, are now working on digital marketing, and the demand for digital marketing personnel is also increasing.

In this article, we will explain digital marketing, how it differs from France Telegram web marketing, typical methods, its future prospects and importance, the skills needed to work in the field of digital marketing, and the characteristics of people who are suited to digital marketing.

table of contents

What is Digital Marketing?
Representative methods of digital marketing
The Importance and Future Potential of Digital Marketing from a Market Perspective
Salary of people involved in digital marketing
Three skills you need to work in digital marketing
Three traits of people suited to digital marketing
Frequently Asked Questions about Digital Marketing
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What is Digital Marketing?
Digital marketing involves collecting digital data about the behavior of customers and consumers in a variety of situations, both online and face-to-face, and using this data to raise awareness of products and services, attract customers, and engage in sales promotion activities .

In the past, digital advertising that made use of the attributes and behavioral history of online users was mainstream, but now, by accumulating, integrating, and analyzing a variety of data, including data obtained through real-world contact points, it is possible to i