Take advantage of email marketing campaigns
Posted: Sun May 18, 2025 9:24 am
Email marketing remains one of the most valuable channels for connecting with customers.
Blendee elevates your email marketing . Whether it's perfecting subject lines or scheduling emails at the right time, Blendee ensures your re- engagement emails arrive at the perfect moment, turning ordinary openings into sales that will put a smile on your team's face.
3. Use SMS and push notifications to take advantage of shortages
SMS and push notifications are the perfect tool for creating a sense of urgency and stimulating user engagement. Whether customers are browsing social media, sending messages, or using the app, Blendee ensures your message arrives at the right time and on the right channel. Plus, thanks to audience targeting, your campaigns will reach your target audience without being intrusive.
4. Create loyalty rewards and incentives
Customer loyalty is the Holy Grail of e-commerce. While a well-placed Instagram ad can entice someone to click on the CTA, keeping that same customer engaged with the brand is more difficult. Blendee makes loyalty programs highly personalized. If a customer loves eco-friendly products, Blendee could send them discounts on sustainable items. This approach makes rewards more relevant and helps keep customers coming back.
5. Retargeting with personalized ads
Have you ever noticed an ad about something you canada telegram data recently viewed? That's retargeting —ads that remind customers of the brand after they've left your site. Whether on Google, LinkedIn, or shopping apps, these personalized ads create momentum, encouraging shoppers to return and complete their purchases.
Dynamic retargeting further enhances personalization. Imagine a customer adds a pair of shoes to their cart but doesn't complete the purchase. A well-timed ad showing the same shoes with a message like "Still thinking about these? They're waiting for you!" could bring them back, especially if there's a limited discount.
Metrics and KPIs to measure campaign results
Once re- engagement campaigns are activated , it is crucial to monitor the results to understand how they are working and, above all, if customers are responding in terms of ROI .
Below are the main KPIs that should be monitored in re-engagement campaigns.
Click-through rate ( CTR ): Measures the percentage of customers who click on emails, ads, or notifications.
Conversion rate: Measures the number of users who complete desired actions, such as purchases or loyalty program enrollments.
Retention rate: Shows how many customers return to make repeat purchases over time.
Average Order Value ( AOV ): Reflects how much customers spend per transaction.
Customer Lifetime Value ( CLV ): Evaluates the total revenue generated by a customer throughout their relationship with the brand.
Blendee elevates your email marketing . Whether it's perfecting subject lines or scheduling emails at the right time, Blendee ensures your re- engagement emails arrive at the perfect moment, turning ordinary openings into sales that will put a smile on your team's face.
3. Use SMS and push notifications to take advantage of shortages
SMS and push notifications are the perfect tool for creating a sense of urgency and stimulating user engagement. Whether customers are browsing social media, sending messages, or using the app, Blendee ensures your message arrives at the right time and on the right channel. Plus, thanks to audience targeting, your campaigns will reach your target audience without being intrusive.
4. Create loyalty rewards and incentives
Customer loyalty is the Holy Grail of e-commerce. While a well-placed Instagram ad can entice someone to click on the CTA, keeping that same customer engaged with the brand is more difficult. Blendee makes loyalty programs highly personalized. If a customer loves eco-friendly products, Blendee could send them discounts on sustainable items. This approach makes rewards more relevant and helps keep customers coming back.
5. Retargeting with personalized ads
Have you ever noticed an ad about something you canada telegram data recently viewed? That's retargeting —ads that remind customers of the brand after they've left your site. Whether on Google, LinkedIn, or shopping apps, these personalized ads create momentum, encouraging shoppers to return and complete their purchases.
Dynamic retargeting further enhances personalization. Imagine a customer adds a pair of shoes to their cart but doesn't complete the purchase. A well-timed ad showing the same shoes with a message like "Still thinking about these? They're waiting for you!" could bring them back, especially if there's a limited discount.
Metrics and KPIs to measure campaign results
Once re- engagement campaigns are activated , it is crucial to monitor the results to understand how they are working and, above all, if customers are responding in terms of ROI .
Below are the main KPIs that should be monitored in re-engagement campaigns.
Click-through rate ( CTR ): Measures the percentage of customers who click on emails, ads, or notifications.
Conversion rate: Measures the number of users who complete desired actions, such as purchases or loyalty program enrollments.
Retention rate: Shows how many customers return to make repeat purchases over time.
Average Order Value ( AOV ): Reflects how much customers spend per transaction.
Customer Lifetime Value ( CLV ): Evaluates the total revenue generated by a customer throughout their relationship with the brand.