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I was working hard to give him

Posted: Sun May 25, 2025 4:42 am
by rochona
Long story short, the best value for his marketing spend that I could. But it turned out that his yearly bonus depended on spending every last cent of his marketing budget! I thought I was saving him money, but I unintentionally created a pain point for him. Had I asked more questions initially, instead of assuming that saving money was his priority, we could have avoided this pain altogether.

Customer pain points aren’t always obvious. Sometimes, they’re deeply embedded in a business’s operations or industry’s environment. The key is not to assume anything. You won’t afghanistan phone number list know unless you ask, and you won’t know what to ask if you don’t understand the landscape. Listen to your customers and do your own research to gain a true understanding of their challenges.


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