Cross the data strategy divide
Posted: Sun May 25, 2025 4:58 am
Successful product innovation starts with making the journey out of data chaos and into data harmony.
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Start with values
Giving back is a top Enlightened company value and a huge part of their product innovation process. Last year, they released an ice cream called Bake the World a Better Place to help support the nonprofit Diversify Dietetics. In fact, they donated 100% of the flavor’s profits to help increase racial and ethnic diversity in the field of nutrition.
This year, after connecting with Metallica during the afghanistan phone number list production of a Salesforce+ original series called The Shift, Enlightened teamed up with Metallica’s philanthropic non-profit organization, All Within My Hands Foundation (AWMH). Together, they created the world’s first-ever guitar-shaped ice cream bar. And they used Salesforce technology and AppExchange partners to help give back.
A box of Vanilla Dark Chocolate Enlightened ice cream with the Metallica Foundation logo.
Enlightened’s rich, dark chocolate and creamy vanilla ice cream bar, in collaboration with AWMH, gives back to the community. A portion of each purchase helps fund food banks in the fight against hunger.
Get the E-book
Start with values
Giving back is a top Enlightened company value and a huge part of their product innovation process. Last year, they released an ice cream called Bake the World a Better Place to help support the nonprofit Diversify Dietetics. In fact, they donated 100% of the flavor’s profits to help increase racial and ethnic diversity in the field of nutrition.
This year, after connecting with Metallica during the afghanistan phone number list production of a Salesforce+ original series called The Shift, Enlightened teamed up with Metallica’s philanthropic non-profit organization, All Within My Hands Foundation (AWMH). Together, they created the world’s first-ever guitar-shaped ice cream bar. And they used Salesforce technology and AppExchange partners to help give back.
A box of Vanilla Dark Chocolate Enlightened ice cream with the Metallica Foundation logo.
Enlightened’s rich, dark chocolate and creamy vanilla ice cream bar, in collaboration with AWMH, gives back to the community. A portion of each purchase helps fund food banks in the fight against hunger.