you reach consumers with different backgrounds and interests. For example, using AI in marketing can help you create content that reflects different cultural perspectives, making your messaging inclusive and accessible for a broader audience. Using generative AI increases your chances to understand and represent the preferences of your unique customer segments.
AI can also help you with retargeting, which is when we engage with the same customer multiple times with improved messaging. Automatic retargeting using AI means you can continuously learn from each customer interaction or conversion, optimizing future content and marketing afghanistan phone number list strategies based on the insights. The process of learning and adapting ensures the content remains relevant and compelling.
It’s anticipated that going forward, generative AI will be able to produce even more nuanced content, including videos, music, and images. This shift in content creation will help enhance customer engagement as the output will resonate with the marketer’s target audiences.