The Long Now Foundation intending to maintain
Posted: Thu Jul 10, 2025 12:11 pm
its footing for as long as absolutely possible, has a very vested interest in its URLs staying stable. Between hosting structure, the setup of the webpages themselves, and maintaining clean, static URLs (longbets.org/601 is a very simple address, lacking any ornamentation or dependence on programming language extensions or dynamic rendering). The domain name longbets.org is registered until June of 2022 as of this writing, but was registered in June of 2001, twenty years ago, which bodes well for continued survival.
If you’re going to bet that a URL is going to stick around, on a website run by an organization that expresses its character by the longevity of its projects, staking your bet on a specific URL from that organization is a pretty safe bet.
THE WEB:
Both of the parties in the bet clearly think of “the web” as being a set phone number list of interacting links between websites, but even by 2011, the idea of a “website” was beginning to experience direct collision with the ever-centralizing, ever-shifting audience of online life. Mobile access is a quirk in the 1990s, an oddity growing into a majority in the 2000s, and now, in the present day, phones with screens are the “home computer” of vast percentages of internet patrons.
In the interconnection of the world, it is harder and harder to think of a “website” where “platforms” rule the roost. A user is more likely to have an account name, or a public identity, than to ever utter the phrase “http” in their daily activity, or maybe even their year. The clear goal of many firms is to dissolve the consideration of the URI or URL, with many of the previous protocols of the earlier Web forgotten. The question becomes less of “will this URL survive” and more of “will the idea of the URL survive?”
THE IDEA OF LONGEVITY AND CHANGE FOR DIGITAL DATA:
Finally, the overarching fact of the situation is that sites like Long Bets are part of a philosophy of the web that is rapidly shrinking. Points of data and dependable signifiers of content and individuals were once the destination. That’s long changed; they are but stops along the way, flotsam and jetsam that ride in nebulous platforms that dominate online life. While Jeremy Keith and Matt Haughey maintain personal websites, they have rapidly become like homesteads that jut out in the center of towering skyscrapers and apartment blocks. Future generations will think of “the web” as much as they think of “the roads”; intensely interest to a few, below the watermark of consciousness to the rest.
If you’re going to bet that a URL is going to stick around, on a website run by an organization that expresses its character by the longevity of its projects, staking your bet on a specific URL from that organization is a pretty safe bet.
THE WEB:
Both of the parties in the bet clearly think of “the web” as being a set phone number list of interacting links between websites, but even by 2011, the idea of a “website” was beginning to experience direct collision with the ever-centralizing, ever-shifting audience of online life. Mobile access is a quirk in the 1990s, an oddity growing into a majority in the 2000s, and now, in the present day, phones with screens are the “home computer” of vast percentages of internet patrons.
In the interconnection of the world, it is harder and harder to think of a “website” where “platforms” rule the roost. A user is more likely to have an account name, or a public identity, than to ever utter the phrase “http” in their daily activity, or maybe even their year. The clear goal of many firms is to dissolve the consideration of the URI or URL, with many of the previous protocols of the earlier Web forgotten. The question becomes less of “will this URL survive” and more of “will the idea of the URL survive?”
THE IDEA OF LONGEVITY AND CHANGE FOR DIGITAL DATA:
Finally, the overarching fact of the situation is that sites like Long Bets are part of a philosophy of the web that is rapidly shrinking. Points of data and dependable signifiers of content and individuals were once the destination. That’s long changed; they are but stops along the way, flotsam and jetsam that ride in nebulous platforms that dominate online life. While Jeremy Keith and Matt Haughey maintain personal websites, they have rapidly become like homesteads that jut out in the center of towering skyscrapers and apartment blocks. Future generations will think of “the web” as much as they think of “the roads”; intensely interest to a few, below the watermark of consciousness to the rest.