A voice assistant in a browser
Posted: Sat Dec 21, 2024 4:50 am
Chef BinnensteBuiten helps you – with the voice of chef Sharon de Miranda – to cook the dishes from the popular TV program BinnensteBuiten. The program is known as slow TV (items of 12 minutes are not an exception) with a lot of attention for cooking, gardening and interior design. On TV, the audience is 60-plus. The accompanying website mainly focuses on people between 40 and 55, so a voice service does not immediately seem like a logical step (although it turns out that in the US, users of voice assistants are mainly between 30 and 44 years old).
“Millennials are the early adopters of voice,” explains Vera Holland , who is involved in the action as product owner. “We want to make the BinnensteBuiten brand and the community around it bigger and connect with a new target group.” In addition, there are two more goals for the broadcasting organization. “In this time of changing media, it is important for us to be at the forefront. Voice cannot help but become big, and as a media company we are responding to that. We want to be where our audience is or will be in the future. But the most important goal for us was to gain knowledge about voice, so that we can later share that knowledge both internally and externally.”
voice assistant
The development of the action can be divided into roughly five phases in retrospect. The first was a design sprint of one week. The goal was already very clear: a way to link the recipes of italy telegram data BinnensteBuiten to voice. It was September 2017 and there was no talk yet that the Google Assistant would be available in Dutch. The idea after week 1 was therefore: build a voice service in a browser.
The next phase consisted of five new design sprints of one week each. Each week was intensive, long and much testing with users. The idea: if it is not good, the concept goes in the trash and the process starts again.
Chatbot vs. voicebot
The innovation department of KRO-NCRV previously developed chatbots, for example one for Facebook Messenger, which offered an additional storyline for a drama series on TV. Some experiences with this provided a basis for the development of the voicebot. In both services, you create a tree structure of the content and texts. Every choice that the user makes results in a new 'path'. In the action Chef-kok BinnensteBuiten you can end up in a flow of 150 steps. But because you go in one direction with a recipe, you do not get entangled in all kinds of side paths.
“But a difference with a textual bot is that the user of voice cannot go through or scan a message a few times. That means that you have to hear it right the first time. Intonation, timbre and a melodic flow are very important. For example, you have to end sentences very clearly, you have to hear the full stop. Otherwise people keep waiting.”
“Millennials are the early adopters of voice,” explains Vera Holland , who is involved in the action as product owner. “We want to make the BinnensteBuiten brand and the community around it bigger and connect with a new target group.” In addition, there are two more goals for the broadcasting organization. “In this time of changing media, it is important for us to be at the forefront. Voice cannot help but become big, and as a media company we are responding to that. We want to be where our audience is or will be in the future. But the most important goal for us was to gain knowledge about voice, so that we can later share that knowledge both internally and externally.”
voice assistant
The development of the action can be divided into roughly five phases in retrospect. The first was a design sprint of one week. The goal was already very clear: a way to link the recipes of italy telegram data BinnensteBuiten to voice. It was September 2017 and there was no talk yet that the Google Assistant would be available in Dutch. The idea after week 1 was therefore: build a voice service in a browser.
The next phase consisted of five new design sprints of one week each. Each week was intensive, long and much testing with users. The idea: if it is not good, the concept goes in the trash and the process starts again.
Chatbot vs. voicebot
The innovation department of KRO-NCRV previously developed chatbots, for example one for Facebook Messenger, which offered an additional storyline for a drama series on TV. Some experiences with this provided a basis for the development of the voicebot. In both services, you create a tree structure of the content and texts. Every choice that the user makes results in a new 'path'. In the action Chef-kok BinnensteBuiten you can end up in a flow of 150 steps. But because you go in one direction with a recipe, you do not get entangled in all kinds of side paths.
“But a difference with a textual bot is that the user of voice cannot go through or scan a message a few times. That means that you have to hear it right the first time. Intonation, timbre and a melodic flow are very important. For example, you have to end sentences very clearly, you have to hear the full stop. Otherwise people keep waiting.”