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Politicians, teachers, consultants have been telling us for years that power is knowledge. Marketing experts are now joining them, loudly proclaiming that quality internet marketing can only be achieved by those who know how to put themselves in their customers' shoes. The best tool to achieve this goal is online survey software .



internet survey

With the ActiveTrail platform , you can create an online survey with just a few clicks that includes a wide variety of questions (including open-ended questions). However, no matter how sophisticated your survey tool is, there are a few tips to know before creating your own internet survey.

10 tips for a successful internet survey:
Brainstorm. What information do I want to get from this survey? Should I focus greece telegram a specific product or service? What actions do I plan to take based on the results of the online survey?
How will the number and type of questions fit into the survey design?
Rank your questions according to their importance: the most important questions should appear first.
Test your survey with your friends, colleagues, family: if some questions are not clear, rephrase them.
Make sure your questions are objective. Don't steer your clients in a certain direction if you want your results to be reliable.
Use open-ended questions. Instead of asking, “Do you use this product every day?” ask, “How do you use this product on a daily basis?”
Practice writing several questions for each topic and then choose the best one.
Don't limit yourself to open-ended questions. You'll certainly gather more information, but it will take you much longer to process and analyze. Mix open-ended and multiple-choice questions.
Measure the time it will take your customers to complete this questionnaire. An online survey should not take them more than 15 minutes.
Test your survey with a small number of customers. Use their responses and feedback to make some final adjustments before sending the survey to all of your customers.
Remember, survey results will guide your future marketing efforts. Write your survey in a rational and professional manner. Be careful not to annoy your potential customers with the survey. If survey recipients feel that the survey is there to better serve them, they will show interest and participate happily. Make sure they feel that way.

Feel ready? Start writing your online survey with the ActiveTrail online survey tool.