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Specify your budget

Posted: Sun Jan 05, 2025 8:56 am
by ivykhan885
You will need to enter the budget you wish to allocate to your campaign. You can choose a global budget over a given period, such as “€1,500 over a month”, or think with a daily budget such as “€70 per day”.

The platform also gives you the option to set specific days and times to run your ads. Depending on your industry, this can be a great option and allows you to align with the times your audience is online.

Since advertising on TikTok works with an auction system , you can decide to intervene and control this part in order to optimize the performance of your campaign.

Create impactful ads
You have now reached the creative part of your campaign setup. This is where you usa phone number list will create the messages that will be seen by users. It is of course recommended to favor the 9:16 video format on a platform like TikTok.

The challenge will be to capture your audience from the first few seconds so that they watch your video. Be inventive, impactful, and don't hesitate to reuse current trends , or even create your own!

You can accompany your video or images with a description text (be succinct) and a CTA (call to action button) to encourage the user to visit your site for example.

TikTok campaigns work similarly to those found on Meta or Linkedin. Although each platform has its own codes and targets, they generally offer the same options, which then allow you to create a complete and tailored strategy.

Do you think that TikTok can bring you great opportunities but you don't know where to start? Linov helps you set up your advertising campaigns, in line with your objectives and your budget.