Concrete Examples the More Reliable and Detailed the Database, the More Successful Your Marketing Activities Will Be. Nicole's Marketing Team Leveraged Data Enrichment in a Variety of Areas: Ex : Customize Linkedin Campaigns on Linkedin, Different Filter Settings Can Be Used to Serve Ads and Advertising Campaigns. For Precise Targeting of Linkedin Marketing Campaigns , Standard Filters Such as Job Title, Company Size, and Industry May Not Be Enough. “our Last Linkedin Campaign Had Decent Results, but in Our Analysis, We Noticed That Many of the Companies That Responded to Our Ads Were Not Relevant to Us.
Nicole’s Team Then Chose to sri lanka whatsapp number list Create a New Campaign With the Same Criteria, but Added the “technologyFilter Using Cognism Data. This Way, Only Companies That Use Salesforce, Hubspot, or Pipedrive, and Are Therefore More Relevant to Our Product Due to Their Integration With Our Software, Received the Ad. "the Results Were Clear. The Engagement Rate Was Twice as High for This Target Group. What is Decisive is That These Prospects Continue Their Purchasing Journey on Our Site.
"So They Don't Just Click on Our Ads, but Actually Want to Find Out More About Our Platform and Contact Us.Ex : Setting Up Effective Nurturing Sequences Nurturing Prospects Throughout Their Buying Journey is an Effective Marketing Activity When Done Well. To Be Able to Best Personalize Nurturing Emails, It is Necessary to Have Accurate Data on Target Customers, Because: to Reach the Prospect at the Right Time, With the Right Message and Relevant Information, It is Essential to Know Where They Are in Their Purchasing Journey.