All about Google and Yahoo's updated policies to reduce spam
Posted: Tue Jan 07, 2025 5:34 am
By Daniela Carrasco
Marketing4eCommerce Editor
TOStarting in February, Gmail and Yahoo will be implementing new sender requirements aimed at strengthening email security and reducing spam . These updates are intended to ensure that messages reach recipients' inboxes and avoid potential sender reputation issues .
The proposed measures represent a comprehensive approach to addressing the growing problem of online scams and spam , implementing significant improvements in security protocols and reducing the rate bahamas number data of spam. One of the notable changes is the imposition of stricter requirements for senders who send a significant amount of messages daily, seeking to ensure that they adopt safer practices.
As part of these initiatives, Gmail and Yahoo will implement email authentication to recognized standards, enable one-click unsubscribe, and promote the sending of valuable content. These requirements will affect all senders who send messages to Yahoo, Gmail, or Google Workspace addresses.
Marketing4eCommerce Editor
TOStarting in February, Gmail and Yahoo will be implementing new sender requirements aimed at strengthening email security and reducing spam . These updates are intended to ensure that messages reach recipients' inboxes and avoid potential sender reputation issues .
The proposed measures represent a comprehensive approach to addressing the growing problem of online scams and spam , implementing significant improvements in security protocols and reducing the rate bahamas number data of spam. One of the notable changes is the imposition of stricter requirements for senders who send a significant amount of messages daily, seeking to ensure that they adopt safer practices.
As part of these initiatives, Gmail and Yahoo will implement email authentication to recognized standards, enable one-click unsubscribe, and promote the sending of valuable content. These requirements will affect all senders who send messages to Yahoo, Gmail, or Google Workspace addresses.