Tools to maximize the results of your online store
Posted: Tue Jan 07, 2025 8:34 am
Our colleague Iván Enríquez was in charge of moderating this round table, which included the presence of Lorena Poza , Head of Marketing and Communication at Bizum ; Manuel Dávila , Head of Sales for the Northwest Zone at CTT Express ; Moisés Mateo , COO at Galvintec ; and Silvia Rumbo , Director of payment methods & ecommerce at Banco Sabadell. A group of company representatives with extensive experience in the field of services related to electronic commerce that left us with valuable conclusions.
Manuel Dávila, on preparations for the peak sales season that we are about to enter, said that his company is preparing well in advance for these days “because it is absolutely crazy” . To do this, “we apply technology, which is increasingly easier and cheaper to use, including AI, which we have been working with for years. Systems that we use to size routes, delivery capacity, the possibility of relocating merchandise… thanks to this we solve these temporary peaks in demand. We estimate that there will be a 40% increase in shipments between now and the end of the year.”
Regarding the main errors detected in eCommerce stores costa rica number data in the run-up to Black Friday, Manuel highlighted the incorrect sizing of their possibilities and their stocks, which can lead to unexpected problems.
For her part, Lorena Poza spoke of the great importance that Bizum has for the public aged 30 to 45, who are very active in online shopping, and have a higher average ticket. "We already have 50,000 businesses that accept payments with Bizum" she highlighted regarding the main strengths of this instant payment method. "We have more than 25 million users, which represents more than half of the Spanish population."
Finally, he spoke about the long-awaited social login with Bizum as the brand's next launch, which will serve as a gateway to multiple types of online services for users who regularly use Bizum, and which will also allow companies that use it to better understand the users who log in through them.
Manuel Dávila, on preparations for the peak sales season that we are about to enter, said that his company is preparing well in advance for these days “because it is absolutely crazy” . To do this, “we apply technology, which is increasingly easier and cheaper to use, including AI, which we have been working with for years. Systems that we use to size routes, delivery capacity, the possibility of relocating merchandise… thanks to this we solve these temporary peaks in demand. We estimate that there will be a 40% increase in shipments between now and the end of the year.”
Regarding the main errors detected in eCommerce stores costa rica number data in the run-up to Black Friday, Manuel highlighted the incorrect sizing of their possibilities and their stocks, which can lead to unexpected problems.
For her part, Lorena Poza spoke of the great importance that Bizum has for the public aged 30 to 45, who are very active in online shopping, and have a higher average ticket. "We already have 50,000 businesses that accept payments with Bizum" she highlighted regarding the main strengths of this instant payment method. "We have more than 25 million users, which represents more than half of the Spanish population."
Finally, he spoke about the long-awaited social login with Bizum as the brand's next launch, which will serve as a gateway to multiple types of online services for users who regularly use Bizum, and which will also allow companies that use it to better understand the users who log in through them.