Artyco launches Guest2Customer, a WiFi marketing optimization tool

[ayeshshiddika11]

Three out of four consumers consider it essential to be able to enjoy free WiFi in the places where they eat, drink, sleep and shop, according to Artyco. Data that the company specialising in intelligent CRM management for Marketing, draws from its experience and analysis of Retail, Leisure, Hospitality and Restaurant sectors, among others. The data produced in each connection, added to the data provided voluntarily by the user and those from the CRM of companies, provide valuable information for brands in their Communication and for making decisions in Marketing.

Specifically aimed at these sectors and with a focus on improving the commercial performance of companies, Artyco has developed Guest2Customer . A new tool that aims to contribute to nepal phone data improving customer relationship management through WiFi marketing. This is a feature that allows obtaining quality data from user WiFi connections in hospitality, catering and distribution establishments, among others.

By installing public WiFi networks and using Guest2Customer technology, it is possible to analyse each user's data and offer them personalised promotions, discounts and loyalty programmes. This, in addition to engagement with the company that offers them, enables the collection of relevant information obtained from heat maps, social log-in or when users provide data such as name, gender and email in order to connect. Combined with each client's CRM, the data obtained contributes to greater effectiveness in communication and a more exhaustive knowledge of the clients.