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Buy today and pay tomorrow (even for sneakers)

Posted: Wed Jan 08, 2025 4:32 am
by ayeshshiddika11
If you want your online business to be successful, offer the maximum payment facilities to the customer: credit card, PayPal, Apple Pay or Google Pay, cash on delivery, Bizum...

There are advanced solutions such as Paycomet , which allows you to have practically all existing payment methods from a single platform. “Internationalisation is becoming a key factor in the growth of e-commerce. This is why local payment systems are playing a crucial role in terms of consumer confidence, and are therefore considered an aspect that directly impacts the conversion rate of the online store,” says Carlos Sánchez , commercial director of Paycomet.

A growing trend is deferred payment ( Buy Now Pay Later). Major players such as Klarna and PayPal already offer it. It involves “financing online purchases with deferred payments and sweden phone data sometimes without interest. The most relevant thing is that it is not only offered for high- ticket products ; it is also available for buying sneakers online,” says Llorenç Palomas , CMO of Doofinder , one of the most well-known and used internal search engines for e-commerce.

The smart search engine will be one of the tools you are most interested in adding to your online store. These search engines have the ability to understand searches of a certain complexity and return relevant results “as if it were a shop assistant in a traditional store,” says Palomas: “This technology allows us to offer personalized, immediate attention and automate tasks (operational and marketing) that will become crucial to guarantee the profitability of e-commerce. For example, correct sales predictions based on historical data and external information (such as weather) will allow for greater efficiency in purchasing and stock management,” according to the expert.