Web content to provide value and information
Posted: Sat Jan 18, 2025 9:41 am
One of the most incredible examples is the one Dior created with Rihanna at the Palais de Versailles. A visual spectacle that not only makes you want to try on those magnificent dresses, but also to dance in them under the moonlight.
There are many companies that, beyond a fashion film, have opted for real list of ireland consumer email documentaries, in which you can see much more closely the process of creating collections and designs. In this way, not only does the connection with the brand increase a lot, but also with the creative director who makes it possible.
In this sense, video marketing and Youtube are fundamental. A platform that we certainly cannot leave aside when it comes to launching a communication strategy and that most companies use to create greater brand awareness and to share, through this channel, the fashion shows that many would have liked to be able to participate in.
To work well and get results you have to focus not only on the product page, but on all the points of the website where it is not only important to provide information about the product , but about the brand as such: what makes it different, how the garments provide value or some benefit to the community, what are the materials that make that dress an exceptional and essential piece in every wardrobe.
Zara web value content
Source: Zara
There are many companies that, beyond a fashion film, have opted for real list of ireland consumer email documentaries, in which you can see much more closely the process of creating collections and designs. In this way, not only does the connection with the brand increase a lot, but also with the creative director who makes it possible.
In this sense, video marketing and Youtube are fundamental. A platform that we certainly cannot leave aside when it comes to launching a communication strategy and that most companies use to create greater brand awareness and to share, through this channel, the fashion shows that many would have liked to be able to participate in.
To work well and get results you have to focus not only on the product page, but on all the points of the website where it is not only important to provide information about the product , but about the brand as such: what makes it different, how the garments provide value or some benefit to the community, what are the materials that make that dress an exceptional and essential piece in every wardrobe.
Zara web value content
Source: Zara