Set up a 404 error for non-existent pages

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This is necessary so that users stay on your site after clicking on an incorrect URL. In order not to scare the user and redirect him to the desired section, it is important to correctly design the 404 error page .
Close technical pages from indexing . It is best to close engine files using robots.txt . And pages with confidential information - using robots meta tags with the values ​​"noindex, nofollow". Read about when to use noindex and nofollow here .
Install web analytics counters and set up goals . This is necessary to track users' target actions on the site and analyze traffic sources.
Set up Last Modified and If-Modified-Since headers . These will tell search robots the date of the last page modification, which will speed up reindexing.
Identify and remove mixed content (accessible via HTTP) on a site using HTTPS. How to do this is written here .
Make sure you have reliable hosting , as it ensures the nigeria phone number material functionality and availability of your website.
Implement micro-markup - this will help search engines more accurately determine the type of content on the page and give a chance for a more attractive snippet in the search results. Read about how to implement Schema.org markup without the help of a programmer in this article , Open Graph - in this .
You can view the Core Web Vitals indicators, which are important for ranking in Google, in the Google Search Console section of the same name (the report is separate for desktop and mobile devices):