How to see Facebook statistics?
Posted: Sun Jan 19, 2025 6:56 am
There are two fairly simple conditions for you to be able to see the statistics of a Facebook page:
That you have at least 100 fans in it.
That you have a role (everyone gives you access).
From there, accessing the data is as easy as going to your page and clicking on the “stats” tab in the top menu.
When you do, you will find a different menu in the left column depending on the template you have installed. Most are common to all, but local businesses have other options.
How to use and interpret Facebook Insights Statistics?
Now, let’s see what those sections you can analyze on your fan page. But we are not going to stop at just pointing them out. We will also explain how to interpret them to achieve maximum profitability of the page and, therefore, the use of it for your business.
General information
This is the first tab you find on the Statistics of your fan page. It is a kind of summary uae phone number list of some data:
Page Summary
You can filter by: today, yesterday, last 7 days, and 28 days. Unless you carry out a very detailed analysis at an interpretive level, we recommend seeing each section separately.
The tool redirects you to the corresponding specific section by clicking on any of these boxes.
The most important thing here is the option to “Download Data”. From there, you can request an Excel or CSV of all the variables that Facebook Insights measures.
Most recent promotions
As in the previous case, here you will find the summary of the ads you have made, but we recommend that you look at this data in the Business Manager or the Ads Manager.
We are playing an economic budget, and it is not advisable to settle for superficial interpretations. It is preferable to see it in depth in the section that Facebook already has dedicated to them.
Watch Pages
This is the other important section of this first general information tab. Here you can observe your competition. The good thing is that you can point to the pages you want to view, but Facebook also makes suggestions!
What is this for?
One of the first steps of a Social Media Plan is to analyze the competition to learn from it and improve our strategy. Well, here you have the utility that Facebook offers you. Take advantage of it!
That you have at least 100 fans in it.
That you have a role (everyone gives you access).
From there, accessing the data is as easy as going to your page and clicking on the “stats” tab in the top menu.
When you do, you will find a different menu in the left column depending on the template you have installed. Most are common to all, but local businesses have other options.
How to use and interpret Facebook Insights Statistics?
Now, let’s see what those sections you can analyze on your fan page. But we are not going to stop at just pointing them out. We will also explain how to interpret them to achieve maximum profitability of the page and, therefore, the use of it for your business.
General information
This is the first tab you find on the Statistics of your fan page. It is a kind of summary uae phone number list of some data:
Page Summary
You can filter by: today, yesterday, last 7 days, and 28 days. Unless you carry out a very detailed analysis at an interpretive level, we recommend seeing each section separately.
The tool redirects you to the corresponding specific section by clicking on any of these boxes.
The most important thing here is the option to “Download Data”. From there, you can request an Excel or CSV of all the variables that Facebook Insights measures.
Most recent promotions
As in the previous case, here you will find the summary of the ads you have made, but we recommend that you look at this data in the Business Manager or the Ads Manager.
We are playing an economic budget, and it is not advisable to settle for superficial interpretations. It is preferable to see it in depth in the section that Facebook already has dedicated to them.
Watch Pages
This is the other important section of this first general information tab. Here you can observe your competition. The good thing is that you can point to the pages you want to view, but Facebook also makes suggestions!
What is this for?
One of the first steps of a Social Media Plan is to analyze the competition to learn from it and improve our strategy. Well, here you have the utility that Facebook offers you. Take advantage of it!