What is Mastodon and how does it work?

[asikurrahmanshuvo]

Some of Elon Musk's decisions as the new CEO have generated controversy (to say the least). For example, starting to charge for verified user accounts and making them available to any user who pays $8 a month to receive the blue checkmark. Previously, it was limited to authentic or influential accounts, which were completely free.

Some argue that this decision has made things more difficult for brands, organisations and prominent figures, as anyone can now buy verification. In fact, it has led to a wave of fake “verified” accounts in the names of politicians, celebrities, prominent organisations and businesses, which has started to create a mess.


Well, with everything that is happening lately in the land of the blue bird, users and austria phone number list brands are open to new possibilities, besides Twitter, and some options have grown significantly since last October 27.

And that's where Mastodon comes in.

The app is being widely touted as the Twitter replacement. It has seen a surge in app downloads on the Apple App Store and Google Play for Android, and has gained 489,000 users in two weeks , bringing its total to over 1.5 million monthly active users.

If you don't have an account there, you might be wondering what this new social network is. How does it work? And, above all, is it worth it for brands?

We wonder about this too. That's why I'm writing this article to help you with all these questions.

Mastodon is a free, open-source platform developed by Eugen Rochko in 2016.

If you’re not familiar with the term “open source platform,” this means that Mastodon has multiple server options, run by different groups or individuals, rather than having one central platform controlled by a single company, like Twitter, where you can type twitter.com into your browser and sign up.